Jefferies describes PropertyMutual as "an incredibly disruptive blueprint that would take the agency-portal relationship all the way back to its pure-play mutual roots".
A certified member of Social Enterprise UK, PropertyMutual is the only legitimate, ethical mutual operating in the UK property industry.
PropertyMutual is a marketing and service delivery platform delivered by PropTech business PropertyPortal.com as commercial service provider, delivering Tech solutions for business and social enterprises.
PropertyMutual offers a membership organisation for real estate professionals marketing real estate on behalf of consumers to provide cost effective marketing whilst controlling marketing costs and curating their data.
As we have no shareholders or investors, any surplus is retained within PropertyMutual solely for the benefit of our partners and social causes.
Our partners vote to determine how their fully accountable Board sets subscription rates and distributes any business surplus which can be distributed as a bonus to our partners or re-invested in the business; but 50% will be given to charity or social causes like Social Housing and Homelessness aid and advocacy.
PropertyMutual.com , the original mutual for agents, went live as a free portal in January 2014. It is delivered by a partner owned, limited by guarantee company called CREVALA.
In 2019 it introduced a nominal £10 p.m. subscription for agents due to the need to provide an accountable, ethical and independent mutual business alternative. A genuine mutual is the only business model guaranteed to work solely in the best interests of its members and social causes.
PropertyMutual provides long term control to property professionals over their marketing costs and data whilst being free to divert any surplus to social causes, not external shareholders.
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